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Natural Connection || Branding Concept


Confestium

Well-Known Member
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Seen an advert on TV the other day making stuff in your garden for nature saying "Nature deserves a home".
Well nature has a home, it's called nature. So I wanted to make a logo and the connection between the two.


It's a very simple but clever design ideal for branding.

5644f0d3794e8f16650428901ca05d8f.png
 

fredfish

Guru
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I get the leaf but what about the eye...what am I missing in that round part?
I saw it as working on a couple of levels - the leaf that you saw, but also a stylised image of a bird, which is where the eye comes in.

Cheers

John
 

ecarder

Member
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I feel like the bird form is too lost.

I if you rotated it a little bit and added a chest it still conveys the same simple style but pulls the bird more. I did a quick and dirty version. Hope you don't mind.
bird-icon.jpg
 

inkpad.t

Guru
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I cut out the top section, took the bottom leaf area and duplicated, flipped up and put the eye back, think it makes it a little more symmetrical if that's the right word.

5644f0d3794e8f16650428901ca05d8f.jpg
 

fredfish

Guru
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I guess it is all down to personal preference. I really like the simplicity of Confisteiums original. I do get what you are saying - but for me it is the first one.

Cheers

John
 

IamSam

Administrator
Staff member
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Great work Confestium! I appreciate the simplicity of your design. Thanks for sharing.
 

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