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I know we have had this question before, so you might look for an example on the forum.

But, my guess would be that the text has been rasterized. The image is a png with a high contrast between dark and light and the dark has been masked. The text is placed below the png. Then the png is made a selection. This selection is then used on the text layer to make a duplicate. That new text layer is placed above the png image. Finally the new text layer which shows only above the png selection has a hue/sat adjustment made using colorize, upping the saturation and lightness. If you want white text, I would suggest using a levels adjustment, bringing the white slider to the left, and if necessary move the output slider to the right. Or for black, keep the text black where you need it and change the other with hue/sat.

Here is my very quick and not so good example, but I think it gives the idea. What do you think?

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